Tools and Frameworks
Group:
Revenue Motions
Type:
Enabling
Capability
We develop and use tools and frameworks across the customer lifecycle that enable us to maximise the results customers achieve and the revenue we earn from that.
Description
Profitable revenue growth is our fair reward for the results customers achieve.
We use tools and frameworks that help us fairly maximise our revenue streams in an efficient way.
These frameworks and tools support our focus on selling and enabling customer results that convert into profitable revenue.
Where appropriate, we share these tools and frameworks with partners.
We continually update the tools and frameworks we use and the methods of deployment to maximise effectiveness and productivity.
Key Frameworks
ICP, Outside-in Customer Lifecycle, Customer Results Framework, Pricing & Packaging Framework, MEDDICC 4 Results